Ray-Ban Throws Some Shade Your Way
Just walk around the city or go to the beach and look around you: everyone nowadays sports a pair of Ray-Ban shades, the perfect mix of cool and classic. It seems like the legendary eye wear brand prefers to remain exactly that by not opening its own stores all over the world save for its one flagship store-cum-music hall-cum-artists-exhibition space that opened just this year in trendy Soho, New York. Instead, the brand has opted to only erect temporary pop-up shops in key cities, indeed proving what YSL once said: fashions fade, style is eternal.
I love pop-up stores. It gives you that “here today, gone tomorrow” urgency of shopping that satiates the craving of instant gratification – not to mention getting to buy something that won’t be around later – talk about FOMO at its finest! Lucky Ray-Ban cultists can now shop at the first Ray-Ban Pop-Up Store in the Philippines, a temporary pop-up store at Level 1, Greenbelt 5, Makati City.
Instead of a space that used to sell sparkly three-carat diamonds now sits a highly-Instagrammable urban, street-style store of neon and chain link fence, very Rent-meets-Stomp but offering the most complete line of Ray-Ban frames and sunglasses you have ever laid eyes on in the country.
Check out its new Spring Summer 2016 styles from the Havana collection, the new colors of trendy flash lens Aviator sunglasses, the cool Rounds John Lennon was famous for, now reinvented with new lightweight materials; the oversized Erika round frames in polarized lenses and of course all the well-loved classics like the Aviator and Wayfarer who have outlived even the actors who wore them back in the day.
The Ray-Ban Pop-Up Store is currently open until June 30, 2016.
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We are two friends who were former magazine editors. Having moved onto other things, we both realized that the creative flow the publishing world used to offer us was missing from our lives. Armed with a common love of travel to the exotic and familiar, a penchant for the bohemian, an obsession with food and a lust for writing, we decided to collaborate our unique and fashionable journeys through life together in one passion project.
We are The Gypsetters.